Today,
under the leadership of Ugo Gussalli Beretta and his sons Pietro and
Franco, Beretta embarks on the 3rd Millennium with the benefit of
centuries of experience. That experience, combined with investments
in technology, organization and growing product lines, has prepared
Beretta for the demands of the global market of the 21st century.
Quality Without Compromise. This core value of total commitment to
quality was established by Bartolomeo Beretta almost five centuries
ago, and continues to be the bedrock of our Company today. As a
crucial part of our Mission, it remains the unchanging key to
Beretta's worldwide success.